To many of us, SEO is 'digital voodoo' — but it doesn't have to be. At Pleiades, we skip the snake oil and put fate in your hands by developing a comprehensive digital presence plan that works with where you are now, and where you want to go.
We get into the nitty-gritty of your website and, using on-page seo techniques, we remove the technical barriers like speed and accessibility issues that keep you from ranking. We'll write or unwrite any code that's needed.
Based on your monthly plan, we write between 1 and 8 articles a month, all loaded with high-intent keywords and angled to capture the viewer's attention. These articles form the foundation of a great portfolio of backlinks from other sites.
We like to think of SEO as 'digital PR'. We plan for the long term, and target keywords that you can compete for at your level, and we work with you to make them splash on and off the web with a multi-angle approach.
There are lots of tools an SEO agency can use to show their results, and we use 'em all. We don't expect you to take our word for it; we prove our success to you with data every month.
We know what good talent is worth, but we also know what's reasonable to charge. We don't need to gouge customers who rely on our expertise; we just want them to stick around.
When you sign on with Pleiades, you get an agency who is wholly invested in your business, and who will tirelessly work for its success. We stick with you until you're done.
Pleiades has added marketing, strategy, and more to our toolbelt, because the days of hyper-specialization is over. We know how to apply a holistic marketing strategy to your brand.
Search engine optimization, even in Boise, is rife with black hat practices leftover from a bygone age of digital marketing. We don't do anything that will get your site penalized later.
As a Boise, Idaho marketing agency, when we outsource (which isn't often), we always keep it in Idaho or the USA. It's important to us to give junior professionals a chance, and to stay in control of quality.
Even if a single sale is only $20, we're positive we can get you beyond breaking even. Pleiades frequently achieves 3x and 4x ROI on our marketing initiatives.
We start with where you are, and with where you want to go. Who do you want to attract, how big do you want to get, and how fast? These decisions form the basis of a long-term strategy that we begin immediately. We come up with creative solutions for content that you approve of, and outline the most important things to highlight about your business.
Site optimizaiton has an enormous effect on your ability to rank on Google, as its algorithm penalizes slow pages and rewards good practices in naming and accessibility. We go through your website and public profiles like Google with a fine-toothed comb, making sure they operate free of errors and at maximum speed.
Every brand, no matter how successful, has competitors that are doing things better than they are. Pleiades researches your competitors at every level and determines their strengths and weaknesses, translating them into tweaks and opportunities for you.
At this stage, you're ready to begin your SEO journey. We craft keyword plans that we share with you, showing how each stage tackles your competitors at that level. We continually evaluate this plan, accounting for trends and seasonal opportunities that could boost your exposure.
Our keyword plans inform the changes we make to your website, your online business profiles, and any articles we write for you. Each content addition is made at a specific time with an exact target for brand development. When we deploy these changes, we like to coordinate them with other pieces of your advertising or merchandising plans.
Unlike other SEO agencies, who take your money to backlink your site on thousands of anonymous websites hosted in Nepal, we cultivate real relationships with bloggers, influencers, and news outlets online. We encourage these bloggers to write articles linking to your site, increasing your domain rating and your organic ranking on Google while also advertising your business.
| Marketing Goal | Blog Posts/Week | Creator Outreach | Guest Posting | Price | ||
|---|---|---|---|---|---|---|
| Starter | For Moderate Growth | 2/month | $750/mo | Get Growing | ||
| Professional | For Faster Results | 1/week | $1500/mo | Take Off | ||
| Lift-Off | For Serious Startups | 2/week | $2500/mo | Get Started |